COLLABORATION PROPOSAL

Lang Lang & Cultura Artística & CARBON

A secure and unique experience

Taking care of people is one of CARBON’s core values. Therefore, it would be an honor for us to have the opportunity to enhance Lang Lang’s experience during his stay in São Paulo for his performance at the iconic Cultura Artística in September.

 

OVERVIEW

As a global leader in civilian vehicle armouring, CARBON has an unwavering commitment: to protect lives, dreams, and achievements. This purpose guides every action and decision of our company, but we know that protection is much more than offering quality products and services, it is also enriching people's lives through art and culture.

That is why we are proud to be patrons of Cultura Artística, an essential stop for the world's most renowned musicians. We believe that by supporting and valuing culture, we are also protecting lives, nurturing dreams and celebrating achievements.

Therefore, being side by side with Lang Lang and Cultura Artística is not only a partnership for us, but also a natural extension of our purpose.

CARBON EXPERIENCE

Transportation

We will arrange a safety transfer from Lang Lang’s hotel to Cultura Artística with one of our armoured cars, ensuring security and comfort during his journeys on September 7th and 10th at a time that suits his schedule.

On the dates of Lang Lang’s performance, CARBON would be honored to provide one of our luxurious armoured vehicles to transport him from the hotel to Cultura Artística at a time that suits his schedule. Our top-of-the-line, meticulously crafted vehicle will ensure not only exclusive comfort but also the highest level of safety and security, allowing Lang Lang to enjoy the journey and focus on his performance on September 7th and 10th.

Photo Opportunity

Upon arrival at the venue, Lang Lang will be invited to pose for a memorable photo in front of Cultura Artística and next to CARBON’s armoured car, as illustrated in the image above. This moment will capture the virtuosity and sophistication of the special occasion.

Instagram Collaboration

Posting the photo on Lang Lang’s Instagram profile with a Collab or a mention to Cultura Artística and CARBON’s profiles, will highlight the synergy between world-class musical excellence and high-end automotive technology, offering Lang Lang’s Brazilian audience the opportunity to connect with their admired musician.

About CARBON

We are a global leader of civil vehicle armouring, exporting armoured premium cars to more than 10 countries around the world.

Chosen by Volvo to be the only armouring company with global homologation and certified by Jaguar, Land Rover, Toyota, BYD, GWM and GM, we were also the first to armour an electric car in 2016, a Tesla. To the present day, CARBON produced more than 23,000 armoured vehicles with a record production of almost 4,000 vehicles in 2022, the equivalent to almost 20% of armoured cars in Brazil.

We operate with an infrastructure of 62,000 square meters which consists of an armouring factory, a technical assistance center, two automotive civil armored glass factories and a team of almost 1,000 people whose talents, specialties and skills contribute to our company’s purpose: protecting lives, dreams and achievements.

Influential people in Brazil who chose CARBON

Delivery of Antonio Camarotti’s Defender 110, CEO of Forbes Brazil, by our CEO Alessandro Ericsson at the Rosewood Hotel in São Paulo

Delivery of Tallis Gomes’ Defender 130 Outbound, one of the biggest entrepreneurs in Brazil, by our Executive Chairman Lincoln Reis at CARBON’s ballistic testing center.

In an action initiated at the event Forbes Power Lunch Successful Women, for each armouring sold, CARBON made a donation to Grupo Mulheres do Brasil, a non-profit organization which defends women’s leadership in building a better country founded by the renowned Brazilian business woman Luiza Helena Trajano.

We look forward to the opportunity to collaborate with Lang Lang and Cultura Artística on this special occasion, providing a welcoming and safe experience.


CARBON